Not a reference to the German sports clothing and accessories company, the song title stands for "All Day I Dream About Sex." However, despite the adult subject matter of the lyrics, Little Mix keep their pre-teen fan base on board by replacing the word "sex" with "sshh."
When Jade Thirlwall sings "While we listen to Drake, we on that hot love and emotion," the melody and lyric reference the Toronto rapper's "Hold On We're Going Home."
The song title is not an original idea. Back in 1996 Nu Metal band Korn released a single "A.D.I.D.A.S." whose title also stands for 'All Day I Dream About Sex.'