Chris Stapleton and Justin Timberlake sang a medley of this track and Timberlake's "Drink You Away
" at the 2015 CMAs. It proved to be a breakthrough night for Stapleton as he won the CMA trophies for Male Vocalist of the Year, New Artist of the Year and Album of the Year (for Traveller
). The interest generated from his performance resulted in "Tennessee Whiskey" ranking as the second-largest selling digital song the following week, with 131,000 downloads sold.
The Stapleton-Timberlake double act wasn't something the CMA producers just threw together. Stapleton told Billboard
magazine: "We've known each other for a couple of years. His wife had called me to fly out for his birthday party and wanted me to play. That was our first meeting, and we kept up with each other after that."