Blunt wrote this song with Kevin Griffin, who in addition to fronting the band Better Than Ezra, has co-written songs with Missy Higgins, Sugarland, Barenaked Ladies and Christina Perri. In our interview with Griffin
, he said: "That song is talking about the coyness in the games that two people play when you're making moves on one another and you're trying to be cool and trying to say something eloquent and sincere, but because you're trying so hard, everything comes out as a cliché. On that one, the meaning is as it is on the surface. It literally is. James was talking about being at this club and there was this beautiful girl, and his inability to be even remotely cool. And that's kind of how we started that song."