The song's music video channels old school arcade games and was directed by the New Zealand duo of Sean Wallace and Jordan Dodson, aka Thunderlips. We see the band in an animated video game world, in which they advance through different levels
"When we first spoke to Alex on the set of 'Are We Ready?
', it was clear that he hated social media as much as we did, so we knew we needed to come up with a suitably epic metaphor to illustrate this brilliant song," Thunderlips said.
The directorial duo added that they drew initial inspiration from Dante's Inferno and adapted it to a video game as a "fun way to make this concept relevant and also give us a platform for the animators to develop and embellish with the band battling each other to escape hell and earn redemption."