Mike WiLL Made-It's instrumentation was originally intended for Gucci Mane. "I knew that beat was going to capture a moment. It just felt real urgent," the producer told NPR
. "I made that beat [in 2016] when Gucci Mane was getting out of jail; I made it with him in mind. I was just thinking, damn, Gucci's about to come home; it's got to be something urgent that's just going to take over the radio. And I felt like that beat was that."
"I ended up not doing it with Gucci and I let Kendrick hear it," he added. "I was thinking, 'If Dot gets on this it'll be his first time being heard on some[thing] like this.' At the same time, it kind of has an NWA/Dr. Dre feel, an Eminem kind of feel. So I thought, let me see if Dot f---s with it. And he heard the beat and he liked it.
"But he was about to give me 'Humble' for [my album] Ransom 2
," the producer continued. "I love that song so I was like, 'Man, hell yeah.' Then he told me that his team was saying he should keep it. And I told him, 'Bruh, you definitely should keep it, and you should use it as your single."